Portfolio: Outdoor Recreation Photography
Client: Paddlestroke SUP
Date: August 2014
Skills: Photography · photo editing · search engine visibility
About The Client
In the thriving Washington, DC whitewater scene, Paddlestroke SUP's founder, Greg Miller, established himself early on as a pioneer in SUP river surfing. Greg capitalized on his early involvement in a growing industry by starting Paddlestroke SUP, which provides stand up paddle lessons and equipment sales in the Potomac, MD and Washington, DC area. The company distinguishes itself with whitewater stand up paddle instruction for advanced paddlers, but also teaches lessons to beginners and runs one-week summer day camp programs for teenage youth.
The client originally requested assistance improving the company's website. (View project here.) I followed up after a year and suggested building the company's image library in order to maintain a current look and feel to the website and boost search engine performance. Following our conversation, I met Greg in Potomac, MD and spent a morning photographing him showing some new paddlers how it's done.
I'd credit a good deal of the outcome of this photo shoot to the beautiful weather and photogenic subjects, but regardless of the reason, things just seemed to line up beautifully. You can view the client's website, where the images originally appeared, at PaddlestrokeSUP.com.